In today’s episode, we’re going talk about what a marketing pulse check is, how to do it, why you should do it and what happens if you don’t do it. We’ll also discuss the importance of performing a routine marketing pulse check multiple times a year. To get you started we’ve created a FREE marketing sophistication scorecard so that you can take an honest look at your current marketing efforts. Take a few minutes to complete the scorecard and learn more! Marketing Sophistication Scorecard
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Interesting Stuff in the Market: Tito’s vodka spoofs hard seltzer craze by selling empty can Coors Light turns cans into ‘thirst traps’ for mosquitos Amazon is buying iRobot for $1.7B HBO expands partnership with Duolingo for GOT spinoff A CEO Is Getting Destroyed For Posting A Picture Of Himself Crying On His LinkedIn After Laying Off Employees 50% of marketers impede ROI by underinvesting in media, Nielsen finds Submit your questions to [email protected] Follow us @thinkoodle