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It's Not as Expensive As You May Think When you think of influencer marketing, you may initially think of the early days when more followers equaled more value — and you're not...
If you're responsible for your brand's budget right now, you know exactly how hard it is to make the math work. Costs are up. Margins are tight. Leadership wants answers. And your...
When I sat down to write this paper, the first sentence I managed to type was: I work in an outhouse. Not the kind with a crescent moon carved in the door...



